Martes Botánicos

PR & Brand positioning

Bosque reached out to me to help position "Martes Botánicos," an event held every Tuesday in Palacio Duhau. My role was to invite key people and influencers to partake in the experience, with the aim of boosting sales and position the experience as one of the most attractive events in Buenos Aires. Within a few months, it evolved into a sold-out event (+500% of sales), attracting over 100 influencers and key individuals, raising awareness of Martes Botánicos as a delightful outing for friends, couples, or after-work gatherings.

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